Expanded Potato Soup Market projected to reach a value of USD 893.9 million by 2034, with a 7.5% annual growth rate expected.
In the world of comfort food, potato soup stands out as a popular choice, especially during chilly evenings. With its creamy texture and mild flavors, it's no wonder this dish is a favourite among many.
Recent developments in the potato soup market have seen some changes in ownership. Unilever, once a significant player, has divested its soup assets, including the renowned Knorr brand. The new owner for potato soup products under the Knorr label is Investindustrial, ready to steer the brand into exciting new directions.
Meanwhile, Nestlé is focusing on reformulating its canned soups to meet the growing demand for clean labels. This means reducing artificial additives and opting for simpler, more natural ingredients.
Busy parents often appreciate potato soup for its ease of preparation and hearty, filling nature, making it an ideal weeknight family meal. ConAgra Brands has consolidated its potato soup offerings under the Marie Callender’s frozen meals brand, catering to this market.
For those looking to elevate their potato soup experience, it can be transformed into a shareable dip-like treat for game days by adding crispy bacon bits, melted cheese, and green onions.
Potato soup also serves as a gentle starter for health-focused meals, offering a naturally soothing blend of blended spuds and broth. Amy's Kitchen continues to lead in the organic, canned soup space with a commitment to simple, non-GMO ingredients.
However, information regarding the recent ownership of the potato soup brand under the label "Amy's Kitchen" is not currently available.
On a global scale, North America held a 39.7% share of the global Potato Soup Market in 2024, generating USD 172.1 million in revenue. Kraft Heinz is also expanding its soup line, launching a new soup line in the UK, including a Creamy Potato & Leek variant, as part of their global growth strategy.
Lastly, potato soup can be a versatile side dish for hearty dinners, complementing grilled meats or fresh salads, making it a truly versatile comfort food.
