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Investment Destinations in 2025: The Primary Routes for Investors' Capital

Which destination will German investors allocates funds towards in 2025: stocks, gold, or savings accounts? A recently conducted survey delivers an unexpected revelation.

Investment destinations for German capitalists in 2025: stocks, gold, or savings account? A recent...
Investment destinations for German capitalists in 2025: stocks, gold, or savings account? A recent poll offers an unexpected revelation.

Investment Destinations in 2025: The Primary Routes for Investors' Capital

New Perspective on German Investors' 2025 Portfolio Choices: Stability or Growth?

As economic uncertainties loom, a recent survey suggests German investors are moving towards safety and security over high returns. Conducted by the Association of German Banks (BdB), the survey reveals a shift in attitudes, with only 19% willing to accept more investment risk - down from 33% the previous year.

On the flip side, caution has taken over as the new norm, with the share of risk-averse investors surging from 25 to 52%. Heiner Herkenhoff, BdB CEO, attributes this trend to the weak economic climate.

Prioritizing Security and Sustainability

Security still reigns supreme as the primary investment goal for the majority of respondents (66%). Returns follow closely at 47%. Interestingly, climate protection has minimal importance in investment decision-making, but sustainability as a motive has seen a marked increase of 13 points to 23%.

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2025's Top Picks: Real Estate, Savings, Gold, or Stocks?

The survey also reveals where investors would park a lump sum in 2025. Real estate comes out on top with 47% of the votes, closely followed by savings (43%) and gold (41%).

While stocks and funds seem like viable options for 40% of respondents, the demand for security remains evident. If you're a classic saver in 2025, compare the best savings and fixed-term deposit deals on BÖRSE ONLINE to secure the best returns.

This content is based on dpa-AFX reports.

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Disclosure: The displayed financial instruments' price is derived from an index created by the Börsenmedien AG, to which the issuer has licensed its use. The Börsenmedien AG and the issuer have entered into a cooperation agreement, and remuneration is received by the Börsenmedien AG from the issuer in this context.

A Deeper Look at 2025's Anticipated Investment Preferences:

1. Real Estate- Gist: Real estate remains a mainstay for stability and long-term returns. German investors often prefer domestic properties, but offshore diversification could increase.

2. Savings- Outlook: Savings will continue to play a significant role, especially in uncertain times, as they provide security and liquidity.

3. Gold- Expectations: As investors look to hedge against inflation and instability, gold may gain popularity, particularly during volatile periods.

4. Stocks- Projections: Equities may see increased interest, especially in ESG investments, reflecting a growing trend in sustainable investing.

5. Other Securities- Predictions: Bonds, funds, and other financial instruments will likely see continued popularity due to their stability, while robo-advice and diversified funds may attract increased investment as well.

  • Offshore Investments: Offshoring wealth is becoming more prevalent, with a higher proportion of wealth expected to be held abroad.
  • Diversification: Investors are showing a preference for diversified portfolios, aiming to reduce risk by investing in various sectors and geographies.
  • ESG and Robo-Advice: The focus on ESG investments and robo-advice platforms demonstrates a move towards modern, sustainable, and automated investment approaches.

In light of economic uncertainties, personal finance strategies in 2025 are expected to prioritize security and sustainability, as the survey indicates that safety and security are the primary investment goals for the majority of German investors. In terms of specific investments, real estate takes the lead, followed closely by savings and gold. Interestingly, stocks and funds also see potential interest, reflecting a growing trend in sustainable investing.

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