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Nürnberg Messe Returns on Course for Prosperity

Nuremberg Trade Fair on its Way to Success Again

Nürnberg Messe back on route to prosperity
Nürnberg Messe back on route to prosperity

Nuremberg Messe resumes operations - Nürnberg Messe Returns on Course for Prosperity

In a significant milestone, the Nuremberg Fair, one of Germany's leading fair companies, has reported a profit of 23.6 million euros in 2024, marking the first significant profit since the onset of the Coronavirus pandemic. This achievement comes after a series of losses in 2020, 2021, and 2023, and a small surplus of 3.3 million euros in 2022.

Nuremberg Fair CEO Peter Ottmann announced the positive financial results in Nuremberg, highlighting the company's resilience and determination to secure a prosperous future. The company's investments in its global event portfolio, fairgrounds in Nuremberg, and IT and AI capabilities have been instrumental in this recovery.

The Nuremberg Fair operates on a two-year cycle, with fewer fairs in odd-numbered years compared to even-numbered years. Despite the challenges posed by the pandemic and numerous event cancellations, the company has successfully balanced out its significant losses accumulated during the Corona years by 2024.

The company's investments in its future have totaled more than 100 million euros, with a focus on modernizing facilities, digital transformation, and sustainability initiatives. These investments aim to attract exhibitors and visitors, as well as comply with new health and safety standards.

The Nuremberg Fair, with its 1,246 employees, is now projecting a turnover of approximately 350 million euros for the year 2025. If achieved, this would set a record for an "odd" year for the Nuremberg Fair.

As the fair industry recovers globally, the Nuremberg Fair is one of many large event venues that have found success through a combination of resuming in-person events with hygiene and safety measures, diversifying offerings with hybrid or virtual event options, receiving government support or subsidies, investing in infrastructure upgrades, and expanding digital capabilities.

For precise and up-to-date information on how the Nuremberg Fair managed its financial recovery and its future investments, it is recommended to consult official press releases or financial reports from the Nuremberg Messe GmbH or credible business news sources.

The Nuremberg Fair's financial recovery, a testament to their resilience, was facilitated by strategic investments in various aspects, including their global event portfolio, fairgrounds, IT and AI capabilities, and sustainability initiatives. To maintain this trajectory, they are aiming to comply with industry standards in finance, business, and employment policy.

In line with their expansion plans, the Nuremberg Fair projects a turnover of around 350 million euros for the year 2025, highlighting their commitment to growth within the broader context of the industry's recovery.

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