Over the coming months, she will assume the role of Deputy Head within the BDI's departmental hierarchy.
In a notable change at the Federation of German Industries (BDI), Anna-Lena Gleich has assumed the role of Deputy Head of Communications, effective from March 1, 2025. She succeeds Sandra Calvaruso in this position.
Gleich's journey with the BDI began in April 2020, having previously worked as a team leader for communications within the organisation. Prior to her tenure at the BDI, she honed her skills as a scientific employee and team leader for communications in the German Bundestag.
Guido Warlimont, the Head of the Communications Department at the BDI, will continue to oversee Gleich in her new role. Warlimont is well-known for his leadership in the communications sector, having previously served in similar roles.
Before joining the BDI, Gleich also held a significant position at the German Bundestag, working under Joachim Pfeiffer, the economic and energy policy spokesperson of the Union.
Anna-Lena Gleich holds a master's degree in Human Rights – Politics, Law, and Society from Fulda University of Applied Sciences. However, further details about her roles at BusinessEurope and the German Bundestag are not explicitly available.
It is worth noting that prior to her appointment as the Deputy Head of Communications at the BDI, Anna-Lena Gleich served as the interim press spokesperson at BusinessEurope in Brussels in 2022. Sandra Calvaruso, her predecessor, had previously held the same position at the BDI.
As the BDI continues to navigate the complexities of the global business landscape, the appointment of Anna-Lena Gleich as Deputy Head of Communications is expected to bring fresh perspectives and strengthen the organisation's communications strategy.
Anna-Lena Gleich's expanded responsibilities within the Federation of German Industries (BDI) now encompass finance and career-related aspects of the business, given her background in communications and her previous roles in the German Bundestag. In her new position, she is anticipated to contribute significant insights to the BDI's communications strategy, particularly in navigating the nuanced complexities of global business finance.
