Potential game-changer for XRP: Anticipated developments in July as per investors' expectations
July 2025 marks a significant turning point for Ripple's native token, XRP, as key regulatory and institutional developments unfold. The month is expected to bring exciting announcements, the launch of new financial products, advancements in Central Bank Digital Currencies (CBDCs), and expansion in the derivatives market.
Regulatory Milestones
The resolution of Ripple's long-standing legal battle with the U.S. Securities and Exchange Commission (SEC) is on the horizon. On July 30, 2025, Ripple agreed to pay a $125 million fine, providing greater regulatory clarity and reducing legal risk. The SEC is expected to dismiss its appeal soon, further removing uncertainty.
Another milestone is the potential approval of XRP Exchange-Traded Funds (ETFs) in the U.S. The SEC's policy change allowing in-kind crypto ETF redemptions has accelerated the approval process, with October 17 cited as a possible decision date. Meanwhile, Canada has already launched spot XRP ETFs, offering regulated market exposure to institutional and retail investors.
A major U.S. crypto policy report is also expected soon, which, alongside the SEC settlement, may redefine the regulatory landscape for XRP and other digital assets.
Price and Market Position
Analysts and community figures predict a significant rally for XRP post-settlement. Some forecast gains of 50% or more by mid-August 2025 if the SEC appeal is dropped. Technical analysis shows XRP consolidating around $3.10, with potential breakouts to $5 or higher possible.
Chart patterns such as symmetrical triangle breakouts combined with AI-driven models suggest XRP could aim for targets between $7 and $15 in the coming months, potentially approaching or surpassing all-time highs.
With legal clarity and possible ETF launches, institutional inflows are expected to increase notably. Experts estimate a 95% probability that the SEC will approve spot ETFs specific to XRP before the end of the year.
Institutional Adoption
Over 1,700 companies reportedly bound by Non-Disclosure Agreements could become active XRP participants, widening XRP’s ecosystem and usage. Ripple's application for a national bank license before the Office of the Comptroller of the Currency (OCC) further underscores its ambitions in the banking sector. If approved, Ripple would become one of the few crypto firms with dual supervision: state (through the NYDFS) and federal.
Energy Efficiency and Speed
Ripple's private ledger can process tens of thousands of transactions per second, with energy efficiency 61,000 times greater than other blockchain networks. This makes it an attractive choice for high-speed, low-cost transfers between Central Bank Digital Currencies (CBDCs). Countries like Colombia, Montenegro, and Butan are exploring its use for this purpose.
In summary, the settlement of Ripple’s SEC case and anticipated ETF approvals alongside U.S. policy signals provide a strong foundation for XRP’s regulatory normalization in July 2025. This regulatory maturity is poised to improve XRP’s market position by fostering broader institutional adoption and potentially driving substantial price appreciation if market momentum holds.
[1] CoinDesk, (2025). Ripple Settles SEC Lawsuit for $125 Million, SEC to Drop Appeal
[2] CoinTelegraph, (2025). SEC Policy Change Accelerates Approval of XRP ETFs in the U.S.
[3] Forbes, (2025). U.S. Crypto Policy Report to Reshape Regulatory Landscape for Digital Assets
[4] Bloomberg, (2025). XRP's Price Targets: Analysts Forecast Between $7 and $15 in Coming Months
Technology will play a crucial role in Ripple's growth, with advancements in AI powering predictions of XRP price rallies. Analysts expect an increase of 50% or more by mid-August 2025, while technical analysis suggests potential targets between $7 and $15.
The use of technology in the banking sector will also be evident as Ripple, with its energy-efficient and fast private ledger, positions itself for increased adoption by Central Banks. Countries like Colombia, Montenegro, and Butan are exploring Ripple's use for high-speed, low-cost transfers between Central Bank Digital Currencies (CBDCs).