Skip to content

Price increases at Card Factory aim to cover escalating expenses

Anticipated increase of 'mid-to-high single digits' in adjusted pre-tax profits for the high street retailer, amidst heightened economic instability.

Price increases at Card Factory aim to cover escalating expenses

Card Factory's sales soared in the previous year, thanks mainly to price hikes that offset the strain on profitability caused by higher costs. This high street retailer recently stated its anticipation for a solid increase in 2025 adjusted pre-tax profits, standing firm that the U.S. tariffs aren't likely to severely impact their performance.

The company's latest financials, announced to investors, show an underlying profit increase of 6.3% to £66 million for the year ending January 2025. Despite this growth, pre-tax profits dipped by £1.5 million to £64.1 million due to hiked salary costs resulting from the National Living Wage increase.

Revenue experienced a 6.2% boost to £542.5 million, a testament to the success of price hikes and robust store demand for everyday essentials like stationery, plush toys, and sweets. Acquisitions of gifts wholesaler Garven and greeting cards seller Garlanna also contributed to a 30.6% surge in partnerships revenue to £22.2 million.

CEO Darcy Willson-Rymer expressed confidence in the results, stating, "This demonstrates the strength and resilience of Card Factory and our strategy, as we continue to transform the business into a leading global celebrations group." Despite an unpredictable and inflation-plagued environment, the company remains optimistic about achieving mid-to-high single-digit percentage profit growth in 2025.

Due to the National Living Wage rise from £11.44 to £12.21 per hour in early April, Card Factory expects profits to be more weighted towards the second half of the year.

Despite tariffs wreaking havoc in global stock markets and stalling trade flows, Card Factory remains unperturbed, forecasting no substantial impact on its financial performance. Yet, their shares dipped by 3.9% just before midday on Wednesday, making them one of the FTSE All-Share Index's decliners.

Numerous countries, including China and Canada, have responded to tariffs by imposing heavy tariffs on U.S. products, affecting trade flows and causing concerns about a potential worldwide recession this year. However, without direct evidence connecting US tariffs to Card Factory's financials, it's challenging to evaluate the exact impact for 2025.

  1. The firm, Card Factory, is expecting a solid increase in 2025 adjusted pre-tax profits, as highlighted in their financial report presented to investors.
  2. The latest financials reveal a 6.3% profit increase for Card Factory, reaching £66 million for the year ending January 2025.
  3. In London's financial industry, Card Factory's solid predicted profits in 2025 will likely be a notable highlight in the business sector, particularly considering the current inflation-prone environment.
  4. Despite concerns about the impact of tariffs on global stock markets and trade flows, Card Factory remains confident that these factors will not significantly affect their profits in 2025.
Retail store on the main street forecasts a 'mid-to-high single digit' increase in adjusted pre-tax earnings for the current year, despite the unpredictable economic climate.

Read also:

    Latest