Regulatory Action Initiated: Japan's Financial Services Agency Orders Business Enhancement for FP's Associate Entity
The Financial Services Agency (FSA) of Japan has issued a Business Improvement Order to FP Partner Inc., a major insurance agent known for its Money Doctor consultation services. The order comes as a result of an investigation into inappropriate practices in FP Partner's insurance business operations.
According to the FSA, FP Partner may be prioritizing insurance products from certain companies that provide large advertising fees, rather than fairly comparing products to match customers' needs. This behavior is seen as interfering with customers' "right to choose" the most appropriate insurance products.
The investigation concerns FP Partner's handling of insurance products and asset formation services. As a result, the company is required to correct problems in its business operations under the Insurance Business Act.
The FSA's investigation also extends to eight insurance companies that provided preferential treatment to FP Partner. The agency has ordered these companies to submit reports, emphasizing industry-wide vigilance.
FP Partner offers services for insurance products and asset formation, making it a significant player in the insurance industry. The insurance agents under FP Partner are required to recommend appropriate policies to customers. However, the FSA's investigation suggests that FP Partner may be violating this requirement by recommending products based on favors such as advertising fees.
As of the latest updates from mid-August 2025, there have been no new developments beyond the issuance of the order and related enforcement activities. If you need details about FP Partner’s specific corrective measures or timeline, those have not been published yet.
[1] Financial Services Agency of Japan. (2025). Business Improvement Order to FP Partner Inc. Retrieved from https://www.fsa.go.jp/en/news/2025/fsa000001.html [3] Nikkei Asia. (2025). Japan's FSA orders report from insurers over FP Partner case. Retrieved from https://asia.nikkei.com/Business/Insurance/Japans-FSA-orders-report-from-insurers-over-FP-Partner-case [5] Reuters. (2025). Japan's FSA orders FP Partner to correct inappropriate sales practices. Retrieved from https://www.reuters.com/business/finance/japans-fsa-orders-fp-partner-correct-inappropriate-sales-practices-2025-08-01/
- The investigation carried out by the Financial Services Agency (FSA) of Japan involves eight insurance companies that allegedly provided preferential treatment to FP Partner Inc., a major insurance agent known for its Money Doctor consultation services.
- In addition to FP Partner, the insurance companies under investigation are required to submit reports to the FSA, emphasizing the importance of vigilance within the banking-and-insurance and insurance industry.
- The Financial Services Agency's (FSA) investigation into FP Partner uncovered concerns about the company's financial practices, with reports suggesting that FP Partner may be recommending insurance products based on advertising fees rather than the customer's needs, thus infringing upon the customers' right to choose suitable insurance products.